Sunday, October 12, 2008

mtvU and Santa Claus come to Hofstra


Friday morning I was walking from class to the Honors College Office when I saw a crowd in front of Axinn Library. A film crew was filming an intro for mtvU's "Dean's List" with a varied demographic of Hofstra students in the shot. University Relations was involved, represented by Lindsey Calabrese. Took some pictures on the cell phone, ran to a computer, uploaded onto the blog, and Twittered it. Sam Rubenfeld, Senior News Editor of the Hofstra Chronicle, asked within five minutes for the pictures. It's just an example of how often a PR rep has to play journalist.



Sadly enough, the crew did not capture Mike LaFemina dressed as Santa for PSU's "Energy Theater". Headed by Progressive Student's Union (PSU), the group "works collectively on generating awareness of energy issues before the third and final debate arrives at the University." (Thank you Chronicle). Friday's act was called "Clean Coal is as Real as Santa Claus". (there was concern about the day care groups of young children wandering the campus).



Pay attention for more updates about the final Presidential Debate this week. Various PRestige staff members are volunteering either with University Relations or in the Media Filing Center. This is a very exciting time in our history and the PRestige staff and everyone involved is grateful for this once in a lifetime opportunity.

Friday, September 26, 2008

PRestige on HMWC

We approached WRHU, Hofstra University's award winning radio station about making an appearance on Hofstra Morning Wake-Up Call. It was agreed that utilizing the media outlets we have at our disposal with the School of Communication would be beneficial in creating awareness about PRestige.

I (Rebecca Carlson, On-Campus Account Executive) went on the show this morning around 8am and had a brief Q & A with Associate Producers Kris Ortiz and Justin Goldstein. I have been a member of WRHU since my freshmen year. As a member of the station you are put through rigorous training to perfect your announcing and news writing skills.

It was a brief interview. The producers of HMWC plan their broadcasts well in advanced and it was generous of them to fulfill our request on such short notice. In the future I hope PRestige, and also PRSSA, work with the School of Comm. organizations (WRHU, H.E.A.T., The Chronicle) for more media relations work.

Other than that, myself and Lindsey Gilchrist (Off-Campus Account Executive) have begun to organize for our upcoming committee meetings. Remember, the deadline for RFP's is Tuesday, September 30th!